Dulcie Freymoyer of Reading Bakery Systems (RBS), one of the world’s leading manufacturers of snack production systems, has been promoted to vice president, marketing, effective immediately.
Freymoyer served as marketing director for nearly two years at RBS prior to her promotion to vice president. Prior to her position as marketing director, she served as marketing manager at RBS for seven years, after being hired as a marketing assistant at RBS in 2004.
“Since Dulcie joined RBS, she has assumed ever greater responsibilities in our marketing operation,” said David A. Kuipers, senior vice president, sales and marketing at RBS. “As the company has grown, marketing activities have increased, and Dulcie has demonstrated repeatedly that she has the resources to manage this growth.”
Among Freymoyer’s responsibilities are trade show exhibits, advertising, website development, promotional video production, collateral production, social media planning, product photography and technical content. As vice president, she will continue managing her existing responsibilities, while serving as the marketing point of contact for RBS’ sister companies in the Markel Food Group.
“Dulcie has become an integral and trusted part of the management team as we have grown,” Kuipers said. “We look forward to her marketing leadership as RBS continues to grow.”