News

As part of its continuing expansion into South East Asia, Reading Bakery Systems (RBS) announced that Mr. Eu Keong “EK” Low will be joining the company as sales manager for South East Asia. EK will report to David Kuipers, Senior Vice President of Sales and Marketing for RBS.

A native of Malaysia, EK lives with his wife and children in Singapore. He is a graduate of Monash University in Australia with a Bachelor’s in Engineering and Honors in Mechatronics.

EK’s experience will be a positive addition to our sales efforts in this important region, and will give us leadership as we make our systems relevant to these markets.

EK has worked in a variety of industries, including environmental technology and food machinery. He was sales manager in Malaysia for eight years for a food equipment company involved in dairy, cocoa bean processing, chocolate processing and confectionery, oils and fats production, and baking.

“The South East Asia region is an important one for RBS and we see many opportunities for applying our snack systems to local needs” says Kuipers."EK’s experience will be a positive addition to our sales efforts in this important region, and will give us leadership as we make our systems relevant to these markets."

“RBS has been making significant strides in reaching South East Asia,” said Joseph Zaleski, President of RBS. “We plan to continue to add talented people and technical resources to our efforts to develop market-appropriate baked snack systems here. Our factory in Tianjin, China also gives us flexibility in manufacturing and support.”